This is a very coherent campaign, full of flair and creativity with a clear sense of brief and how your portfolio meets these. Good technical skills displayed in use of Photoshop – cutting, cropping, application of layers and effects. Strong images and sense of framing. Solid design ideas. Sense of coherence in the work with the font and graphic choices exemplifying this. The idea of uniting via use of model is not as strong an idea as you have shown previously but is an accepted conventional device and is deployed with understanding. Creative element is proficient demonstrating a conceptual element that has sense of flair and appeal to the target audience Overall : Grade B WWW - PROGRESSION: Application of prior learning in the use of the rule of thirds and compositional elements studied in the lesson – framing; audience; product/brand identity; anchorage of polysemic images Logo work developed well here and shows application of previous assessment project. TIPS – LEARNING TARGETS: Conventional images work well – that’s why they become conventional – but try to experiment with some edgier ideas. Look at work of Eduards and Dylan for examples.
This is a very coherent campaign, full of flair and creativity with a clear sense of brief and how your portfolio meets these.
ReplyDeleteGood technical skills displayed in use of Photoshop – cutting, cropping, application of layers and effects. Strong images and sense of framing.
Solid design ideas. Sense of coherence in the work with the font and graphic choices exemplifying this. The idea of uniting via use of model is not as strong an idea as you have shown previously but is an accepted conventional device and is deployed with understanding.
Creative element is proficient demonstrating a conceptual element that has sense of flair and appeal to the target audience
Overall : Grade B
WWW - PROGRESSION:
Application of prior learning in the use of the rule of thirds and compositional elements studied in the lesson – framing; audience; product/brand identity; anchorage of polysemic images
Logo work developed well here and shows application of previous assessment project.
TIPS – LEARNING TARGETS:
Conventional images work well – that’s why they become conventional – but try to experiment with some edgier ideas. Look at work of Eduards and Dylan for examples.